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Energy Star Builders
Shawn & his team at growth key marketing have done an exceptional job bringing my business up to speed with all of the modern tech & automations.
Plumbing Marketing Agency
Plumbing Marketing That Pays for Itself in Booked Jobs.
Done-for-you marketing built for plumbers: more booked calls, bigger tickets, and a pipeline you can predict.
Partner
Meta
Partner
Partner
TikTok
Partner
Partner
Meta
Business Partner
Certified Marketing Partner
TikTok
Marketing Partner
The problem
You don’t have a demand problem. You have a leads problem.
Plumbing is one of the highest-intent home services there is — when someone searches, they need you today. The hard part isn’t demand. It’s getting in front of those customers before your competitor does, without burning money on leads that never had a chance.
Demand isn’t the constraint. Getting there first is.
Where the jobs go instead
Shared leads are a race you keep losing
Angi, Thumbtack, and Networx sell the same lead to four or five plumbers. You’re not buying a customer — you’re buying the right to fight over one, usually by being the cheapest.
Tire-kickers eat your day
Price shoppers, out-of-area requests, and ‘just a quote’ calls drain your team’s time and make it impossible to tell which leads are actually worth chasing.
The first plumber to call back wins
Emergency and repair customers call the next name on the list if you don’t pick up. A lead that sits for an hour is usually already someone else’s job.
After-hours calls go to voicemail
Nights and weekends are when pipes burst — and when most plumbing revenue quietly walks to whoever actually answers the phone.
You can’t see what’s working
Without call tracking, you’re guessing which marketing dollars turn into booked jobs — so you keep paying for the ones that don’t.
You’re great at plumbing, not marketing
Running Google, LSA, and SEO yourself — or trusting a generalist who doesn’t know the trade — means it’s never anyone’s full-time job.
Why it matters
In plumbing, speed isn’t a nice-to-have. It’s the whole game.
A clogged drain or a burst pipe is an emergency the customer wants solved now. They call the first plumber who looks credible and picks up — and stop calling the moment someone says ‘we can be there this afternoon.’ The plumber who shows up first in the search and responds fastest wins the job before anyone else gets a chance to quote.
- Contacting a web lead within 5 minutes makes you up to 21× more likely to qualify it than waiting 30 minutes.
21×
Contacting a web lead within 5 minutes makes you up to 21× more likely to qualify it than waiting 30 minutes.
Source · Lead Response Management Study (HBR)
- Of customers buy from the company that responds to their inquiry first.
78%
Of customers buy from the company that responds to their inquiry first.
Source · Lead Connect / InsideSales
- Of people who run a local search on their phone call or visit a business within 24 hours.
88%
Of people who run a local search on their phone call or visit a business within 24 hours.
Source · SeoProfy, 2026
The plumber who responds in five minutes doesn’t beat the one who responds in thirty by a little. They beat them by an order of magnitude.
Lead generation is how you engineer that advantage on purpose instead of hoping the phone rings. Done right, it puts you in front of high-intent searchers and gets them to you in minutes — so you stop competing on price and start competing on being there first.
Exclusive leads, never shared
Every lead we generate is yours alone. We don’t resell it, recycle it, or hand it to the plumber down the street. You’re never bidding against four other trucks for the same call.
Speed-to-lead built in
Calls route straight to your phone — or your on-call line after hours — and form fills trigger instant follow-up. We engineer the page-to-phone path so you’re first, not fifth.
Full-funnel, not one channel
Google Local Services Ads for ‘call now’ jobs, Google Ads for high-intent repairs and installs, and local SEO so you keep showing up after the ad budget stops. One channel breaks; a system compounds.
Done-for-you, end to end
Landing pages, tracking, ad management, and follow-up are handled. You get booked jobs and a clear dashboard — not another login to babysit.
How we work
Our 5-Step Program To Booked Jobs
No black boxes. Every step is measurable, and you see exactly what’s producing jobs.
Audit & service-area map
We map where you show up (and don’t) for the plumbing searches that matter across your service area, audit your Google Business Profile and Local Services Ads eligibility, and pin down your best-margin jobs.
You get:A clear picture of where your next jobs are hiding — and what’s leaking them today.
Lead-gen strategy & offer
We choose the channels and message for your market — emergency vs. scheduled, residential vs. commercial — and build the offer that makes a searching homeowner call you instead of scrolling.
You get:A channel + offer plan tied to the exact jobs you want more of.
Launch: LSA, Google Ads & local SEO
We launch and optimize Google Local Services Ads, high-intent Google Search Ads, and conversion-built landing pages, while local SEO compounds your free visibility underneath.
You get:Exclusive plumbing leads flowing from multiple channels — not one fragile source.
Speed-to-lead & call routing
We wire calls straight to your phone with tracking, set up instant form-fill follow-up, and route after-hours calls to your on-call line so nothing lands in voicemail.
You get:Every lead reached fast — because the first callback usually wins the job.
Track, prove & scale
We track every call and form to the dollar, cut what doesn’t book jobs, and pour budget into what does — then expand into new neighborhoods as you’re ready.
You get:A dashboard tied to booked jobs and revenue — and a program that grows with you.
The platform
Every plumbing campaign, on one surface.
Spend, calls, cost per lead and booked jobs across LSA, Google and Meta — live, without waiting for a monthly deck.
app.adfury.ai/campaigns
Welcome back, Apex Plumbing Co.
Manage your campaigns
Search campaigns…All channelsThis month
Active campaigns
9
+2
Ad spend
$38.4K
+18.2%
Leads
612
+31.5%
CPL
$63
−17.4%
Booked jobs
244
+27.9%
Campaign
Channel
Status
Budget
Leads
CPL
- Emergency Plumbing – Metro
LSAActive$12,800214$60 - Water Heater Repair & Install
SearchActive$9,600148$65 - Drain & Sewer – High IntentSearchActive$7,200121$60
- Repipe & Remodel – Local
Demand GenActive$5,40078$69 - Brand DefenseSearchPaused$1,400——
Illustrative account · your dashboard shows your numbers
Testimonials
Koalaty Remodel
My vision came alive effortlessly. Their blend of casual and professional approach made the process a breeze. Creativity flowed, and the results were beyond my expectations.
Lumiere Catering
Working with Growth Key Marketing has been a fantastic experience! They helped me set up Facebook Ads that actually work. I was blown away by how quickly the ads started bringing i...
Air1 Moving and Storage
It was an absolute pleasure working with them to create a website that truly reflects the quality and professionalism of their moving and storage business. We're thrilled to hear that the new site is making such a big difference! Our goal is always to deliver a seamless experience—both for our clients and their customers—so it's amazing to know that their new website is not only looking great but also helping build credibility and improve functionality. We truly appreciate their trust in GrowthKey, and we're here whenever they need us. Wishing them continued success! 🚀
Space Production
Growth Key Marketing completely transformed our lead generation. Their targeted Facebook campaigns delivered high-quality inquiries almost immediately, and the ROI has been outstanding from day one. Highly recommend their expertise!
NAVA Management
The team at Growth Key took our outdated online presence and turned it into a sleek, high-converting website with smart automations. Leads are coming in consistently now—it's made running the business so much smoother. Truly impressed!
Alluna Dental
We partnered with Growth Key for both website redesign and ongoing digital marketing. The new site looks professional and patient-friendly, while their Facebook ad strategy brought in a steady stream of new appointments. Excellent communication and real results!
CIG Law
Growth Key Marketing nailed our rebranding and online marketing needs. From custom automations that save us hours every week to effective ad campaigns that attract the right clients, they've been a game-changer for our firm. Professional, creative, and dependable.
Move Happy Moving
I can't say enough good things about working with Shawn and the Growth Key team. They built us a modern website that showcases our services perfectly and set up automations for inquiries and follow-ups. Our online bookings have doubled—worth every penny!
What's included
Everything The System Needs, Included
10 deliverables, grouped by the job each one does. You get booked jobs and a clear dashboard — not another login to babysit.
Acquisition
Fill the pipe
- Google Local Services Ads setup & management (Google Verified)
- High-intent Google Ads — emergency, repair & install campaigns
- Local SEO + Google Business Profile optimization
Conversion
Turn calls into jobs
- Conversion-built plumbing landing pages
- Call tracking + form-fill follow-up automation
- Exclusive leads — never shared or resold
Operations
Keep it running
- After-hours / on-call routing setup
- Monthly dashboard: calls, booked jobs, cost per job
Strategy
Aim it
- Service-area lead-gen audit + opportunity map
- A named strategist who knows the trade (not a ticket queue)
Why Growth Key
Why plumbers choose Growth Key.
We don’t sell you a pile of shared leads and disappear. We build a lead engine you own — and tie every dollar to booked jobs, not clicks.
Exclusive, never shared.
The leads we generate are yours and only yours. No bidding wars, no five-plumber pile-ups on one homeowner.
We measure booked jobs, not vanity metrics.
Impressions and clicks don’t pay the bills. We track calls and form fills to actual booked jobs and cost per job.
We know the trade’s rhythm.
Emergency vs. scheduled, seasonal spikes, after-hours demand — we build around how plumbing money actually comes in.
Full-funnel, so you’re not betting on one channel.
LSA, Google Ads, and local SEO run together. If one shifts, your pipeline doesn’t collapse with it.
Based in Los Angeles, serving plumbers nationwide.
You get a US-based strategist and a system proven across markets — local enough to care, national enough to have seen your situation before.
A real human on your account.
A named strategist who picks up the phone — not a support queue and an auto-generated monthly report.
The offer
Start with a free plumbing lead-gen audit. We’ll map where your next jobs are coming from, where you’re leaking leads today, and the fastest wins available in your market — no commitment, yours to keep.
No commitment. You keep the audit either way.
The fit
Is this right for your plumbing business?
It’s a strong fit if you
- Run a residential or commercial plumbing company and can handle more booked jobs
- Want exclusive leads you don’t have to fight four other shops for
- Can answer the phone fast — or want us to set up routing so you can
- Are tired of shared-lead platforms and want a pipeline you actually own
It’s probably not the priority if you
- Are booked solid for months and can’t take on any new work
- Only want the cheapest shared leads, quality aside
Not sure which one you are? The free audit will tell you straight.
What we run for plumbers
Every lever that books plumbing jobs.
Four pillars, one revenue system — the channels we point at your service area, and the order we pull them in.
The thinking
The thinking behind the plumbing campaigns.
The same arithmetic we run on your account — the lead math, the channel order, the profile work — written down.
FAQ
Plumbing lead generation, answered.
The real questions plumbing owners ask before hiring a lead-gen partner — answered straight.
Exclusive. Every lead we generate goes to you alone — we never resell or share it. That’s the core difference between us and platforms like Angi or Thumbtack, where the same lead is sold to several plumbers who then race to undercut each other.
Paid channels like Google Local Services Ads and Google Ads can produce calls within days of launch. Local SEO builds underneath over a few months and compounds — so you get quick wins now and a cheaper, durable lead source over time.
It depends on your market and how many jobs you want — competitive metros cost more per lead than smaller markets. We price around your capacity and a target cost per booked job, and the free audit gives you real numbers for your area before you commit.
We target high-intent searches in your exact service area, build the offer and landing page to pre-qualify, and use call tracking to see which campaigns produce booked jobs versus price-shoppers — then shift budget toward what books.
We set up routing so emergency calls reach your on-call line instead of voicemail, and form fills trigger instant follow-up. In plumbing, the first callback usually wins the job, so we engineer speed-to-lead into the system.
A full-funnel mix: Google Local Services Ads (pay-per-lead, Google Verified), Google Search Ads for emergency and install intent, conversion-built landing pages, and local SEO plus Google Business Profile so you keep showing up after the ad spend. Relying on one channel is fragile; a system compounds.
We aim to earn the relationship month to month by producing booked jobs. We’ll confirm exact terms on your call — but the goal is to make the math obvious, not to trap you in a contract.
You can — but it becomes a second full-time job, and shared-lead platforms put you in a price war for customers you don’t own. We make lead gen someone’s full-time job, keep your leads exclusive, and tie everything to booked jobs so you can stay on the tools.
No. We’re based in Miami but run plumbing lead generation for companies across the United States. The channels and system work the same nationwide — we tailor the targeting and offer to your local market.
Somewhere in your service area, a pipe is bursting right now.
Every emergency you don’t show up for is a job — and a long-term customer — handed to the plumber who did. The sooner your lead engine is running, the more of those calls are yours.
100% exclusive leads · never shared, never resold
No commitment. You keep the audit either way. Based in Los Angeles — serving plumbing companies nationwide.